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Jack Sprague and Wyler Racing "All In" With Bicycle Poker Chips

“Oldest Playing Card manufacturer in US inks Associate Sponsorship with 3-Time Champion”

February 10, 2006 (Mooresville, North Carolina) – Wyler Racing announced today that US Playing Cards (USPC) has signed on as Associate Sponsor for the 2006 season on the No. 60 Con-Way Toyota Tundra fielded by Wyler Racing and piloted by three time series champion Jack Sprague in the NASCAR Craftsman Truck Series.

The United States Playing Card Company will utilize their sponsorship program to promote their Bicycle clay-filled Poker chips product.  USPC, best known for producing Bicycle – “America’s Favorite Playing Card” – expects the same distinction for their clay-filled poker chips.

“We have had success with a regional racing program in selling our clay filled Poker chips and are looking to take it to the next level, the NASCAR Craftsman Truck Series,” says Bill Schildman, Director of Sales for USPC. “We looked at the Wyler Racing Team with driver Jack Sprague, crew chief Tony Furr and realized they represent a quality Team -the same high quality message we want NASCAR consumers to realize about our poker chips.  I think it is exciting we are able to support a NASCAR Truck team that is owned by another Cincinnati based company.”

The United States Playing Card Company is the manufacturer of The World’s Leading Playing Card Brands. You’ll find poker sets, chips and playing cards, including bridge ensembles with tallies and score cards, collectible cards and more. The United States Playing Card Company is the leader in the production and distribution of premier brands of playing cards, including BEE®, BICYCLE®, AVIATOR® and HOYLE® playing cards.  BICYCLE® has been the best selling playing card brand in the world for more than 100 years. The privately held company is based in Cincinnati, Ohio since it’s founding in 1867.

Wyler Racing is owned by Jeff Wyler of the Cincinnati-based Jeff Wyler Automotive Family of Dealerships and has been a contender since its inception into the series in June of 2005.  The team looks as if they have the backing to carry the momentum into the 2006 Craftsman Truck Series season after just signing primary sponsor Con-Way Transportation Services, Inc. last month.

“We are extremely excited about our new association with the oldest playing card and poker chip companies from here in our backyard,” team president David Wyler commented.  “They have built a reputation in their industry for superior service and quality customer service that mirrors the Wyler organization.  Together with Con-Way, the US Playing Card Company, driver Jack Sprague and the team that Crew Chief Tony Furr has put together, we believe we are in championship form for the 2006 season.”

Driver Jack Sprague, who made the switch from Chevrolet for the first time in his career to Toyota, finished out the 2005 season with Wyler Racing competing in the last five events. He dominated the fall 2005 Atlanta race leading 45 laps before a last turn accident spoiled the win.  Sprague went on to bring home the team’s best finish at the season finale at the Homestead-Miami Speedway in the second place position - providing the momentum they plan on carrying into the 2006 season. 

“Well, I’ll be pretty popular in the garage this year,” Jack Sprague smiled as he commented.  “There are a lot of us guys that play poker at night and during rain delays, so I guess they’ll want me to supply the poker sets.  Seriously, we have some awesome sponsors behind us this year – Con-Way and now with the US Playing Card Company onboard – we are going to have one heck of a season and a lot of fun running for the championship.  I am so impressed with how the Wyler’s have put a championship caliber team together in 8 months.  It is very difficult to find sponsorship and to have a primary and an associate sponsor for this year speaks volumes for the quality people and businessmen Jeff (Wyler) and David (Wyler) are.”

Wyler Racing also announced this week that Huntington Bank and Cintas will be additional sponsors of the No. 60 Toyota Tundra.

For more information on the US Playing Card Company visit www.USPlayingCard.com.  For additional information on Wyler Racing and their other sponsors, visit their new website at www.WylerRacing.com.

This site was created and is maintained by Trackside Marketing Group, LLC., on behalf of Jack Sprague.